Thirty-six million tonnes. That is the amount of food wasted in Pakistan every year, according to research published by the Food and Agriculture Organization and multiple Pakistani policy studies.
To put that in perspective: that is enough food to feed every person in Lahore, Karachi and Islamabad combined multiple times over simply being thrown away every year.
This is not a story about careless consumers. It is a story about a broken system. And the part of that system that matters most to us at SastaKhana is what happens at the restaurant and retail level.
Where the waste actually happens
Roughly 40 percent of food waste in Pakistan happens after food has already been prepared at the restaurant, bakery, cafe or retail stage. This is the most preventable category of waste. The food exists. It is safe to eat. It is often freshly made that day. It simply does not reach a customer before the business closes.
A bakery in F-7 Markaz bakes croissants at 6am. By 8pm, if 30 are unsold, they are almost certainly going in the bin. Not because they are bad. Because there was no channel to tell the person walking past at 7:45pm that those croissants exist, are fresh, and cost Rs 150 instead of Rs 400.
The economic argument is stronger than the environmental one
Food waste in Pakistan costs the economy an estimated Rs 1.4 trillion every year in lost food value alone before you count the environmental costs of the resources used to produce that food.
For individual businesses, the numbers are more immediate. A bakery throwing away 20 percent of its daily production is not losing a statistic. It is losing Rs 30,000 to Rs 80,000 a month that could have been recovered with a smarter closing-time system.
SastaKhana is not primarily an environmental platform. It is a business tool. But the environmental result of connecting more unsold food with more nearby customers is real, and it compounds every day the platform operates.
Thirty-six million tonnes is a large number. Every meal we help rescue is a small part of making it smaller.
Discussion
Have a question or something to add? Leave a comment below.
Loading comments...